Marketing and Strategy Research Publications

My research results have been presented as written delivery and through other means. I primarily want to reach fellow researchers with my publications, but sometimes also practitioners or students.

Work in Progress

Grenblad, Daniel L. (yyyy). Organizing and Customer Relationships in Private Banking. Manuscript for PhD dissertation. Stockholm School of Economics. [Work in progress]

Books and Book Chapters

Grenblad, Daniel L. (2006). Airlines' Internet Marketing Channels - Antecedents to Customer Relationships. In A. Lindstrand, J. Johanson & D. Sharma (Eds.). Managing Customer Relationships on the Internet. Oxford, UK: Elsevier Science Ltd.
Amazon Book Store
Libris, Swedish National Library Database

Grenblad, Daniel L. & Pernilla Rosén (1999). Internet - A Sales Channel in the Airline Industry. Master thesis. Linköping: Electronic Press, University of Linköping.

Conference Papers

Dembrower, Maria & Daniel L. Grenblad (2003). Sales Channels - A Barrier to Entry in the Airline Industry. In Conference Proceedings of the 7th Airtransport Research Society Conference - ATRS. Toulouse, France.
The complete conference proceedings on NASA's web site (12 MB)

Grenblad, Daniel L. & Pernilla Rosén (2001). Internet - A Sales Channel in the Airline Industry. In Conference Proceedings of 31st Annual Conference of Travel and Tourism Research Association - TTRS. Stockholm, Sweden.

Papers and Reports

Grenblad, Daniel L. (2006). Organizing and Customer Relationships. Research Proposal. Presented at seminar 2006-08-24. Stockholm School of Economics. [Opponent: Professor Lars Hallén]

Grenblad, Daniel L. (2003 a). E-tjänster i offentlig verksamhet: Analyser av innovationssystemet 2003. Stockholm: Vinnova

Grenblad, Daniel L. (2003 b). Growth Area E-services in the Public Sector: Analyses of the Innovation System 2003. Stockholm: Vinnova [English translation of Grenblad 2003 a]

Holmberg, Christoffer & Daniel L. Grenblad (2003). Tillväxtområde E-tjänster i offentlig verksamhet - företagsperspektivet. Research report in SSE/EFI Working Paper Series in Business Administration, No 2004:2. Stockholm: S-WoBA, Stockholm School of Economics

Teaching and Training Materials

Grenblad, Daniel L. (2009). Intended Learning Outcomes, Assessment, and Grading. In Faculty Handbook. 8 Sept. Stockholm School of Economics.

Grenblad, Daniel L. (2006). A Though Sell in Sales Management. Teaching Case. Part A, case# UVA-M-0739. Part B, case# UVA-M-0740. Part C, case# UVA-M-0741. 2006-04-07. Darden Graduate School of Business Administration, University of Virginia. Charlottesville, VA: Darden Business Publishing.

Grenblad, Daniel L. (2004). Students' Guide to Case Learning. Note. Stockholm School of Economics.

Media Mentions

Baude, Anders et al (2003). Snåriga anbud kostar 500 Mkr om året. Dagens Industri. 2003-12-19. Stockholm, Sweden. [Op-Ed article commenting on Holmberg & Grenblad, 2003]

Brax, Sofia (2004). Lag med stor nackdel. Management Magazine. (2):92. Stockholm, Sweden. [Interview on Holmberg & Grenblad, 2003]

Karlssson, Sven Olov (2007). Guld och gröna skogar. Råd och Rön. August, 50(7):8-9. Stockholm, Sweden. [Interview on multi-level selling and network selling]

Markwall, Johan (2009). Private Banking: Så får du rätt pris på rådgivningen. Privata Affärer. July, (7):26-28. Stockholm, Sweden. [Interview on Swedish private banking]

Sveriges Radio Uppland (2003). Nyheterna. 2003-05-28. Uppsala, Sweden. [Interview on a new venture proposal]

Taltavull, Barbara (2008). Daniel Grenblad, Forskare på Handels: Stor potential för tillväxt inom private banking. Fond & Bank. 20 May, (7):14-16. Stockholm, Sweden. [Interview on Swedish private banking]

Taltavull, Barbara (2008). Några rader om den oexploaterade private banking-marknaden. Fond & Bank. 20 May, (7). Stockholm, Sweden. [Interview on private banking]

Torp, Elinor (2007). Försäljaren går på djupet. Civilekonomen. September, (7):24 Stockholm, Sweden. [Interview on personal selling and sales forces]

Citations

Some citations of my publications